Why Viral Marketing Is
Extremely Powerful
Ever
had Chicken Pox? It all starts from one member of the family getting infected
by a friend or a relative. He brings the virus home and pretty soon the entire
family gets hit by chicken pox… but not before the ‘carrier’ passes it to
another friend’s family!
This
is what viral marketing is like – when you have the necessary tools to drive
traffic to your website, your profits will be unstoppable!
Here
are a few key components you will need to accomplish this feat:
- Advertisements placed in
strategic locations (e.g. at the back of viral E-books)
- E-products with resell
rights (any form that allows the product to be easily passed to another –
master resell rights, unrestricted PLR rights, rebranding rights or
giveaway rights)
- A viral software to
refer your friends (e.g. Viral Friend Generator)
If
you want to kick start your viral marketing campaign you will need to find a
suitable ‘carrier’ for your ‘viruses’.
By
having the right carrier, you will be able to launch your campaign as swiftly
as possible because it will take a while before the viral effect starts to kick
in.
A suitable carrier would be an E-product
that will easily fall into the hands of many readers automatically and it must
have a targeted audience (related to that particular niche) who will find your
ad useful.
However,
you must choose the right kind of carrier. This carrier must either have a lot
of credibility or an attraction factor that will appeal to the target audience
or the resellers (other carriers).
An
example of an effective carrier is that the E-product must have an appealing
E-cover that will capture the attention of your prospects.
You
must give them a reason to do the viral marketing work for you without you
doing it yourself. The key is to set it up correctly the first time (choosing the best product to place your ad, writing
a compelling advertisement and choosing the best placements).
Then,
when your campaign launches, you won’t need to do anything more other than
watch the traffic flow in!
Spreading The Love
Now
that you have found your ‘carrier’, 95% of the work will be done by your ‘sales
force’ while you sit back and watch them spread the love.
They
will promote the carriers for their own profit or benefit, while your ads and
your links are sitting cozily in their books.
Here are a few examples of how the viral
effect works out in the form of your E-products:
- Unrestricted PLR E-books
or special reports. The easier it is for people to get their hands on your
book, the better the traffic! Do not worry about people altering your ads
– people are usually too lazy to alter the book. They will promote your
links for you! The most appealing thing about unrestricted PLR is that
people can SELL the PLR rights to others making it highly valuable!
- E-books or special
reports with Master resell rights. The same applies as unrestricted PLR.
Resellers can resell your books, bundle your books together as a package
or into a fire sale or offer them as a bonus. You can watch as your books
(and your links) fall into the hands of readers all over the world!
- Products with giveaway
rights. If you have excellent content, people are more than willing to
give away your book to others and the virus spreads. Although it carries
less perceived value compared to a ‘paid’ product, nevertheless, it still
has it usefulness if your content is good.
You
can create as many viral campaigns as you can for your website. Once they are
all setup, all you need to do is tweak your sales pages or landing pages to
maximize your profits.
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