Getting Traffic To Your Site

Video Promotion

While most people will tell you to use pay-per-click advertising, article marketing and building a website, here’s a shortcut method to get your started and quickly. Videos can get you into search engines fast.

Use one of these tools to get started:

  Camtasia Studio has a 30 day free trial.

  CamStudio which is free and located at http://camstudio.org

  Jing that works on the Mac or PC.

 Web Cam.

 Sony Movie Studio.

  Movie Studio 9.

Now that you have a selection of products, a website or direct links to a vendor’s website, it’s time to promote. First, you will want to get into the video arena.

I know you probably weren’t expecting that. But, people are video junkies, and if you want to get people engaged, you will need to go where the traffic goes.

Creating videos is one sure-fire way to get traffic to your site. Creating a video is not as hard as you think. It’s easy and fun, and will get you into the Working with Camtasia can be a little daunting, but it will pay for itself in spades if you take the time to learn how to use it.

If you need to go free Jing is the second easiest way to record from screen to video. If you’re good with PowerPoint, you can create a slide show, narrate it about your site and simply read from a script. These are the easiest type of video to create, and when used correctly, they are traffic bringers.

Set your monitor resolution to 800 x 600 for recording. Record your videos at 800 x 600, resized to 480 x 360 with Smart Focus. You want them to be quick, and talk about the product you are promoting.

The bottom third is very important in videos. You want to tell them about your domain name or the domain of the affiliate site. If you don’t have a site of your own, go to Snip Url where you can put in your affiliate link and it will give you an output.

For instance, if your affiliate product is for Maverick Money Makers, and your affiliate link is -

http://XXXXX.PUBLISHER.hop.clickbank.net, your Snip Url will be www.snipurl/MaverickMoney.

The Snip URL can go in the lower left part of your video, and remain there for the duration. As you talk about your website, all you need to do is use Snag. It to capture pictures, which you put in your PowerPoint presentation and capture as video.

Add a couple of transitions, and you are in the video arena. These short video reviews are what you upload to all of the video sites.

Things to remember:

 Make sure that the name of the video is your long tail key phrase or product name plus a word like deals. (ie. Salmon deals, Rolex watch deals).

 Make sure that the keywords and key phrases are submitted and enclosed in quotes as well as without quotes.

 Make sure that you submit them with the URL leading back to your website.

 In the information section, be sure and put your website, or Snip URL if you don’t have a website that leads back to the affiliate product.

Pay-Per-Click Advertising

If you don’t have a website, landing page or place to send prospective traffic, pay per click or PPC advertising is an excellent method to drive sales via your affiliate link.

Again, you will want to use discretion so that you don’t wind up losing more money than you gain in sales.

The largest PPC outfit is Google. Those little advertisements that you see on people’s websites, plus on the side of the search results are called PPC advertising.

Advertisers pay a set amount per click in order to appear on sites. It is considered contextual advertising, because the advertising is related to the information being presented either in the search results or on the website. For instance, you won’t get an advertisement for ice cream on a site about auto parts.

AdWords & Contextual Advertising

Advertising with Google is easy and deceptive to newcomers. Easy, in the fact that it is very easy to use; deceptive because if you aren’t very careful you could lose a lot of money trying to get advertising that makes you money.