One of the most
difficult tasks you have left to master in this system is to drive traffic to
your site, targeted traffic, actually. You can have gorgeous websites offering
fantastic products and bonuses, content-rich resources for download and squeeze
pages to die for, and it will all be a waste of time if no one can find your
pages.
Another problem
with traffic is that it has to be focused, targeted traffic that wants to know
about your products. Hundreds of visitors that don't care about your products
will just clog up your bandwidth and do nothing for your sales.
For example, targeted traffic from a social bookmarking site can send thousands of
visitors to your site without generating one sale.
The process that remedies your traffic problems is
called Search Engine Optimization, or SEO. Using keywords related to your site
is one way and has been discussed several chapters above this one, but two
points deserve another mention. Make all your pages focus specifically on one
keyword that relates to your chosen niche. Use your keyword in your header, if
you can, and title tags.
What you want is targeted traffic that increases
over time. One way to get that effect is to get other website owners with
related products or information to link to your pages or blogs. One-way links
are the most valuable when search engines index your pages.
Remember all the discussion on building relationship several chapters
back? Another good option for generating traffic is to solicit joint ventures
with other marketers. This human connection should not be taken lightly. The
personal side of selling products, watching your bank account grow and creating
new products has some serious benefits to your reputation.
First, making real, human connections with other marketers with similar
interests automatically uncovers possible targets to approach for joint venture
that would benefit both of you. Traffic can be quickly increased with the
marketing efforts of your joint venture "partners" as they send
possible customers directly to you for sales.
If you are the one requesting the joint venture, make sure you make the
terms easy and as beneficial to your prospects as you can make it and not lose
money. The incentives for helping you have to be valuable and offer a real
possibility for the list owner to make money, too.
Blog and forum posting will help drive traffic to your squeeze pages.
There is a definite procedure to make this process work, however, and not
following it will get you banned from the forum. Never, Never spam the forum or
blog.
First you have to become a trusted and recognized member of the forum by
answering questions, posting resources and becoming an expert in your niche.
After a few weeks, put a link to your squeeze page in your signature. Other
forum members will follow it to see what you are doing.
These last elements will generate traffic for you, but they will probably
be a little slower than some of the more dramatic techniques discussed in this
report. The benefit to you is that the traffic will be targeted and mostly
willing to buy your products.
In My Other Posts I have give you lot of information how to get paid and unpaid traffic.
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